{"product_id":"american-crew-forming-cream-50g","title":"American Crew Forming Cream 50g","description":"\u003cp\u003eA water-based styling cream with medium hold and a natural shine — pliable enough to restyle, and it shampoos out without residue.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhat it does\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eMedium hold that stays movable, so you can reshape through the day\u003c\/li\u003e\n\u003cli\u003eLeaves a natural, healthy shine rather than a wet or greasy look\u003c\/li\u003e\n\u003cli\u003eMakes fine or thinning hair look thicker and fuller\u003c\/li\u003e\n\u003cli\u003eWater-based, so it shampoos out easily with no build-up\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow it works\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003ePVP copolymer is the holding agent that gives the hair body and firmness\u003c\/li\u003e\n\u003cli\u003eLanolin wax holds the style while keeping it movable rather than locked\u003c\/li\u003e\n\u003cli\u003eGlycerin swells the hair shaft so each strand looks thicker\u003c\/li\u003e\n\u003cli\u003eSucrose conditions the hair and helps it hold moisture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eYour Routine\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eWhen to use: Use as needed — on damp or dry hair\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePro Tip\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eOn damp hair it gives more hold and thickness; on dry hair, more shine and separation. Start at the back with a small amount and use what is left on your hands for the front — that is where too much shows first.\u003c\/p\u003e\n\u003c!-- premia-details --\u003e\n\u003ch3\u003eDetails\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eSize:\u003c\/strong\u003e 50 g\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eBrand:\u003c\/strong\u003e American Crew\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProduct type:\u003c\/strong\u003e Hair Care\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eForm:\u003c\/strong\u003e Cream\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eWhen to use:\u003c\/strong\u003e Morning\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBuying from Premia\u003c\/strong\u003e\u003cbr\u003eAuthentic, sealed stock sourced through official channels. Delivered across Egypt in 2–7 business days; cash on delivery available.\u003c\/p\u003e","brand":"American Crew","offers":[{"title":"Default Title","offer_id":49080247025881,"sku":"1900959","price":1500.0,"currency_code":"EGP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0750\/5592\/3417\/files\/120_05eb0ca9-0245-4fe0-a775-ed9c949921aa.png?v=1786541415","url":"https:\/\/www.premiashop.com\/products\/american-crew-forming-cream-50g","provider":"Premia","version":"1.0","type":"link"}